Meet the Team

“Fortune Financial Mortgage and Insurance Brokers have been established in Hitchin for over a decade. As the Advising Director, my values have certainly helped along the way in building what is now a fantastic team, modern brand and successful engine within the mortgage and insurance world.”

Mark Seddon Mortgage Broker

Mark Seddon

Mortgage Broker


I’m the Advising Director of Fortune Financial Planning 

Born and bred in Lancashire, the son of a footballing father and hard-working mother, I soon learnt the values of being competitive, and dedication pays off.

Having worked within many roles until I became CeMAP qualified in 2009, I was taught how to connect with people and communicate with all types of personalities along the way. I genuinely believe we are in the people industry and therefore I love what I do each day as an adviser. I feel I have an ability to make my clients feel at ease, due to the level of knowledge and experience I have gained, which I now pass on to my mortgage advisers and protection team.

Getting the work life balance

My journey from the North West to the South of England started when I met my now wife Ashleigh approximately 10 years ago, who is my best friend. We are now happily married with 2 beautiful children, my daughter Mila and son Hudson who are all my world and more.

Whilst I enjoy being a ball of energy in and around our offices, I also like to relax and enjoy home life to ensure a happy mix of both high tempo and winding down. I’ve learnt that less is sometimes more, it’s important to take time to reflect, recharge the batteries or you’ll be forced to take even longer. I now feel with my life experiences and business growth I’m ready to take the next 10 years with a storm of success. 

In my spare time I enjoy running and football. Exercise has always been a key part of my life and I intend it to remain that way. I like to be a good listener, helping others can only be a good thing. I have a dream to help many others, whether this be family, friends, team members not forgetting the local community and charities.

Mortgage Options
Testimonial Rating

“Rachel, Gemma & Cade helped with my Buy to Let Mortgage, they are very dedicated and helpful. Thank you for being so wonderful and gracious to me during the entire process! Thank you from the bottom of my heart for all of you. It has been a pleasure to work with all of you!”

Testimonial Rating

“Mark, Gemma and the team helped me secure my mortgage on my first home. What I thought was going to be a stressful process, any worry was eased with the brilliant communication and knowledge at each stage. Extremely thankful for the excellent service, would highly recommend!”

Testimonial Rating

“Fortune have arranged mortgage and associated insurances over the last six months and I've had nothing but positive experiences. They're extremely customer focused with each product tailored to me. The professional advice was a huge advantage and it was great to have the hassle of researching and comparing done for me.”

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